Exploring the Motivations of Asian Working Holiday Makers Travelling to Australia

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URI http://repository.center.wakayama-u.ac.jp/metadata/3358
フルテキストURL
DOI[info:doi/]
本文言語
英語
区分
和歌山大学
掲載誌名
観光学
ISSN
21852332
NCID
AA12438820
18
並び順
05
開始ページ
43
終了ページ
53
発行日
2018-03-09
標題(和)
Exploring the Motivations of Asian Working Holiday Makers Travelling to Australia
標題(ヨミ)
標題(欧)
Exploring the Motivations of Asian Working Holiday Makers Travelling to Australia
作成者
著者 永井 隼人
チョシャ ナガイ ハヤト
Author Nagai Hayato
所属 和歌山大学観光学部
Affiliate Faculty of Tourism, Wakayama University
著者 ベンケンドルフ ピエール
チョシャ ベンケンドルフ ピエール
Author Benckendorff Pierre
所属 クイーンズランド大学UQビジネススクール
Affiliate UQ Business School, The University of Queensland
著者 カチンスキ アーロン
チョシャ カチンスキ アーロン
Author Tkaczynski Aaron
所属 クイーンズランド大学UQビジネススクール
Affiliate UQ Business School, The University of Queensland
キーワード(欧)
Asian youths
Australia
push-pull model
tourist motivation
working holiday
資料タイプ
紀要論文
抄録(欧)

The Australian Working Holiday Maker (WHM) program provides a unique opportunity for Asian youths to have an extended overseas experience. Although the program has existed for more than 40 years, the number of Asian youths participating in the program has increased considerably since the early 2000s. Asian WHMs now represent a sizeable proportion of the Australian WHM market; however, they have received limited research attention from tourism scholars. In fact, their motivations for coming to Australia have not been well researched. To address this shortcoming, this study presents an analysis of six focus groups of Asian WHMs from the three major Asian source markets: Japan, South Korea and Taiwan. Employing the push-pull framework, four push factors (improving English, overseas travel/living experience, earning money and escape from routine) and four pull factors (visa arrangement, English-speaking country, positive perception of Australia and job opportunities) were identified and the underlying reasons for each motivational factor were explored. The findings of this study extend the current understanding of Asian WHMs in Australia, a growing cohort within the WHM program. In accordance with the exploratory nature of this study, future research opportunities are also discussed.

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