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The Wakayama economic review 396
2019-03-01 発行
Understanding Baudrillard’s Theories of Anti-Semiology
「ボードリヤールの批判的記号論」をめぐる近年の諸論調 : 現代批判的記号論研究の一章
OHASHI, Shoichi
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Language
jpn
Start Page
15
End Page
35
Keywords
記号論
批判的記号論
ボードリヤール（ジャン）
Keywords Alternative
semiotics
critical semiotics
Jean Baudrillard
Abstract Alternative
Jean Baudrillard’s theories on semiotics (semiology) are multi-faceted to such an extent that it is exceedingly difficult to understand the disciplined essences as an integral theory of modern civilization. In this paper, mainly the opinions of Dary Y. Mendoza and Gary Genosko on Baudrillard’s theories are reviewed. This review reveals the determinant significance of value concepts in the theoretical structure of Baudrillard’s advocacy, which are often not considered when estimating it.
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