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Tourism Studies 3
2010-07-01 発行

The Determinants of Area Images : Consumer Research on Area Image of Wakayama Prefecture

地域イメージの規定因 : 和歌山県の地域イメージとその規定因に関する消費者調査結果をもとに
大津 正和
FullText File
KJ00006850299.pdf 766 KB
Self DOI
10.19002/AA12438820.3.1
About This Article
Language
jpn
Start Page
1
End Page
9
Keywords
地域イメージ
地域ブランド
観光マーケティング
目的地マーケティング
プロモーション
Keywords Alternative
area image
area brand
tourism marketing
destination marketing
promotion
Category (Wakayama)
680 Transportaion Services. Tourism
Text Version
publisher
KJ00006850299.pdf 766 KB
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